![]() ![]() ![]() ![]() There is an easier way to find what are the most popular keywords related to the category or topic of your app. The right keywords can be a real goldmine and make a big difference for your app as it will bring you free installs, while the wrong keywords could keep your app completely buried along millions of other apps that no one uses or infringe on Google Play Content Policies.įortunately, you do not need to guess your keywords. You will need to find the right topics or keywords that describe your app and match what your target audience is already searching for.įinding the right keywords is a very important task. The most essential and important part of app store optimization is to perform a detailed app store keyword research. As a result, you will get more organic impressions and app installs. By performing ASO on your mobile app you are making sure that it will show up for relevant search queries. One of the cheapest and most efficient ways to perform mobile app marketing is through app store search optimization or as it called by industry experts - ASO.ĪSO is basically search engine optimization for mobile apps. Presenting your app to the right audience is critical. ![]()
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